Breaking News
FONT-SIZE Plus   Neg
Share SHARE
mail  E-MAIL

BIOLASE Tech., Seattle Study Club Ink Strategic Sales And Marketing Partnership

1/27/2012 9:08 AM ET

BIOLASE Technology Inc. (BLTI: Quote) signed a strategic sales and marketing partnership with Kirkland, WA-based Seattle Study Club or SSC, under which BIOLASE would have access to SSC's over 350 study clubs and 8,000 members globally to educate them on how to make the best use of BIOLASE products and services.

The activities involved in the program include the demonstration of BIOLASE's laser technology at SSC's national symposiums, advertising in SSC publications, cooperative web marketing and direct promotions to members via SSC's newsletters, webcasts and Journal.

Commenting on the partnership Federico Pignatelli, Chairman and CEO, said, "The Seattle Study Club is one of the most powerful independent educational organizations in dentistry, so leveraging that reach into our key target market is just one of a number of new and progressive marketing initiatives BIOLASE is introducing in 2012."

Click here to receive FREE breaking news email alerts for BioLase Technology and others in your portfolio

by RTT Staff Writer

For comments and feedback: editorial@rttnews.com

Business News

Editors Pick
Chipmaker Advanced Micro Devices Inc. said Thursday after the markets closed that its first quarter loss narrowed from last year, helped by strong revenue growth in its graphics and visual solutions business. The company's quarterly earnings per share, excluding items, also came in above analysts' expectations as did its quarterly revenue. After trending higher over the past few sessions, stocks showed a lack of direction throughout the trading day on Thursday. The major averages spent the session bouncing back and forth across the unchanged line before ending the day mixed. While the major averages closed on opposite sides of the unchanged line, they all showed only modest moves. U.S. Secretary Of State John Kerry said Thursday that he and his counterparts from Russia, Ukraine and the European Union have reached an agreement on a preliminary plan for ending the ongoing crisis in Ukraine. Kerry was speaking at the end of the Ukraine contact group's first meeting, comprising the foreign ministers of Russia, Ukraine, the EU and the U.S., in the Swiss city of Geneva.
comments powered by Disqus
FREE Newsletters, Analysis & Alerts

 

Stay informed with our FREE daily Newsletters and real-time breaking News Alerts. Sign up to receive the latest information on business news, health, technology, biotech, market analysis, currency trading and more.