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IBM Closes DemandTec Acquisition

International Business Machines Corp. (IBM) said Wednesday that it has completed its acquisition of DemandTec.

In December, IBM agreed to buy DemandTec an all cash deal at a price of $13.20/share, or at a net price of about $440 million, after adjusting for cash.

The acquisition further extends IBM's Smarter Commerce initiative by adding cloud-based software to help companies drive profitability through measurable pricing, promotion, and assortment planning.

DemandTec also expands IBM's Software-as-a Service strategy by adding additional, subscription-based offerings to IBM's SaaS solutions portfolio.

About 350 DemandTec employees will join IBM's Software Group.

by RTTNews Staff Writer

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