Justin Bieber's song "Born to Be Somebody" is featured in the new television ad campaign for the controversial film Bully.
"My fans are always up for supporting a great cause. It's one of the things I'm most proud of as an entertainer," Bieber said in a statement regarding his decision to be involved with the documentary. "I hope they see Bully with their friends and help start the conversation so we can end bullying."
The documentary is being released by the Weinstein Company, who announced Monday (April 9) that the Bieber-backed TV spot, which debuted on Fandango.com, will begin airing all over the U.S. ahead of the film's PG-13 release this Friday.
The campaign for Bully is a partnership between GLAAD and the Weinstein Company designed to spread awareness about bullying and to give people opportunities to add their name in support.
by RTT Staff Writer
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