Business software maker SAP AG (SAP) on Tuesday said Geraldine McBride has been appointed as president of its North America region. In this capacity, McBride is responsible for all of SAP's business operations in the U.S. and Canada. She will report to Robert Enslin, president of sales and part of the SAP Global Managing Board.
McBride rejoins SAP from Dell Inc. (DELL), where she served as vice president and global head for the Applications and BPO Services business. She was most recently vice president of Dell Services for Asia Pacific and Japan.
Prior to Dell, McBride spent 15 years with SAP in numerous senior executive and sales management roles.
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