President Barack Obama has a slight lead over Republican Presidential candidate Mitt Romney in several key swing states, according to the results of a USA Today/Gallup poll released on Monday.
The poll showed Obama with a 47 percent to 45 percent lead over Romney, the former Governor of Massachusetts. However, Obama's lead is within the survey's margin of error.
The results reflect a survey of voters in Colorado, Florida, Iowa, Michigan, Nevada, New Hampshire, New Mexico, North Carolina, Ohio, Pennsylvania, Virginia and Wisconsin.
Obama has a slightly wider 48 percent to 44 percent lead over Romney in the other states, although the outcome of the election is likely to be decided by the swing states.
The president's slim lead in the swing states may be partly due to an aggressive advertising strategy by the Obama campaign and his outside supporters.
While only 8 percent of swing state voters said campaign ads have changed their minds about a candidate, 76 percent of them said they now support Obama compared to 16 percent that now support Romney.
USA Today noted that Obama's ads have done more to win back Democrats than to win over independents or Republicans.
Obama has focused on a new angle in his campaign ads in recent weeks, trying to shine a spotlight on Romney's record as Governor of the Bay State.
There are still significant milestones to go before the political conventions. In Florida last week, for example, Romney bought $4.3 million in advertising, while the conservative Super PAC Americans for Prosperity chipped in an extra $2.6 million.
Obama paid for $6.5 million in ads while another $1.4 million came from Priorities USA, a Super PAC supporting the president.
According to NBC/SMG Delta, Romney and his allies have spent $85 million on TV ads since the start of the general election advertising season, compared to $110 for Obama and his allies.
The USA Today/Gallup survey of 1,200 registered swing state voters was conducted June 22nd through 29th and has a margin of error of plus or minus 4 percentage points.
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