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Allstate Names Sanjay Gupta Chief Marketing Officer

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8/22/2012 2:23 PM ET

Insurer Allstate Corp. (ALL: Quote) said Wednesday that Sanjay Gupta will join its senior leadership team as executive vice president and chief marketing officer.

Gupta will be responsible for Allstate's marketing and consumer-focused initiatives to implement the strategy of offering unique products to different customer segments.

Gupta will join Allstate, effective September 1, and will report to Thomas Wilson,the company's chairman, president and chief executive officer.

Gupta joins Allstate from Ally Financial, where he served as chief marketing officer.

Before Ally,he spent seven years at Bank of America in a variety of marketing roles.

Allstate Corp. shares are currently trading at $38.40, up 15 cents or 0.39%, on the Nasdaq

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