logo
Plus   Neg
Share
Email
Comment

Philips Teams Up With Disney To Revolutionize Children Lighting Category

Royal Philips (PHG) announced the creation of a portfolio of inspiring and playful lighting products designed to bring the Disney magic to life for kids and families through lighting.

Combining Philips' expertise in lighting with Disney's beloved characters will harness the power of light to make children's bedrooms a more imaginative place for them to read, play and sleep, Philips said.

The company said that the products will be co-branded and sold through a variety of complementary Philips and Disney retail channels starting in Europe and the US from September, with Asia and Canada to follow later this year.

The company said that the Philips Disney portfolio range includes breakthrough concepts in connected lighting that allows children to interact with Disney stories and characters. The lighting concept allows children and parents to connect e-books with their lighting to interactively create a magical lighting experience that makes reading more fun and allows families to become fully immersed in the story. The range also includes lights featuring 'light that comforts', such as nightlights that emit a gentle glow, to products designed to help promote a regular sleep pattern for children by letting them know when it's time to get up.

by RTT Staff Writer

For comments and feedback: editorial@rttnews.com

Business News

Quick Facts

Editors Pick
Verizon Communications Inc. (VZ) reported an adjusted fourth-quarter earnings per share of $0.86, flat with a year ago. On average, 24 analysts polled by Thomson Reuters expected the company to report profit per share of $0.88 for the quarter. Analysts' estimates typically exclude special items. Fourth-quarter... Consumer goods giant Procter & Gamble Co. on Tuesday reported a 68 percent fall in profit for the second quarter from last year as an increase in sales was more than offset by a tax charge related to the U.S. tax reform in the latest quarter and a divestiture gain in the year-ago period. However, both revenue and core earnings per share for the quarter beat analysts' estimates. Shares of easyJet Plc were gaining around 6 percent in London trading after the low-cost airline reported Tuesday higher revenues, traffic and capacity in its first quarter. Looking ahead, revenue per seat at constant currency is expected to increase by mid to high single digits in the first half. Johan Lundgren, Chief Executive, said, "easyJet delivered a strong start to the financial year...
comments powered by Disqus
Follow RTT