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J.C. Penney Remains Firmly Negative After Initial Sell-Off

After gapping open sharply lower, shares of J.C. Penney (JCP) continue to see significant weakness in afternoon trading on Friday. J.C. Penney is currently down by 17.8 percent after hitting a record intraday low.

The initial sell-off by J.C. Penney came after the department store operator reported a wider than expected second quarter loss despite better than expected revenues.

by RTT Staff Writer

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