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Meghan Trainor Partners With Zumba For 'No Excuses' Campaign


Meghan Trainor has teamed with the Zumba brand for a new promotional campaign. The campaign centers on her new single "No Excuses" and both the singer and workout organization say they're thrilled to work together.

"I always hear my music playing in Zumba classes when I'm at the gym so I thought—let's reach out to Zumba and create something special for "No Excuses," says Trainor. "We both believe in empowerment! I want this choreography to empower everyone out there to get on their feet, and I want them to think about respect and sassiness and loving yourself."

"Zumba has always been focused on inspiring others to feel empowered and confident, and this is something we hear in all of Meghan's music that makes her the ideal partner for us," says Carolina Moraes, VP Marketing of Zumba. "We are thrilled she is starring in the official Zumba choreo video for "No Excuses," a fun and upbeat song with a message that is in keeping with the company's core values while perfect for the Zumba class experience."

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