As a response to dwindling ticket sales, Clash frontman Joe Strummer disappeared for three weeks starting on April 21, 1982.
The idea was originally hatched as a publicity stunt by the band’s manager Bernie Rhodes, but Strummer had other ideas.
To drum up attention for an upcoming Scottish tour, Rhodes recommended that Strummer go into hiding and stay with a mutual friend. Strummer, reportedly uneasy about the plot, decided to completely remove himself from the band and management. Instead, he took a three week trip to France without telling anyone of his whereabouts.
During his time in France, Strummer lived with his girlfriend Gaby Salter and the pair ran the Paris Marathon together. While speaking with the magazine Steppin’ Out in 1999, Strummer revealed his slightly unconventional training regimen for the big race.
“Okay, you want it, here it is. Drink 10 pints of beer the night before the race. Ya got that? And don’t run a single step at least four weeks before the race,” he claimed.
Strummer resurfaced on May 18, 1982, shortly after the band released “Combat Rock.”