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Susan Karol - executive director of SNA Foundation
(50:17)
Susan Karol, executive director of SNA Foundation, and conference co-chair Gareth Charter present the latest data from SNA. More than 2,600 people were surveyed with the help of the University of Missouri to produce the statistics. |
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Driving Growth Through Non-Traditional Revenue Streams
(46:48)
A panel of experts describes the benefits of other types of revenue streams beyond traditional ad sales. Suggestions include trading advertising for coupons, and then selling the coupons directly to readers. Also, a presentation on Zip2Save.com, a site that aggregates online coupons. |
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10 Ways To Grow Your Classified Marketplace
(51:49)
A session focused on increasing a newspaper's classified marketplace. Presenters include Beverly Crandon, Director of Digital Classifieds for Metroland Media Group and Shannon Kinney, Senior Consultant for the AIM Group. |
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