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Zynga To Offer In-App Specials To Benefit Toys For Tots

Zynga 070412

Zynga has announced their new "Oh What Fun!" campaign to benefit the Toys for Tots charity. With the effort the online game maker will give 100 percent of the proceeds from in-app purchases on some titles to the charity between now and the end of the year.

The special holiday-themed in-app purchases will be available in games including CityVille, CastleVille, Words With Friends, Pioneer Trail, Bubble Safari, Draw Something and FarmVille. For example, they will offer a special "cheer-ewe-up horse" for $1 in FarmVille.

The offers within each game have different time frames, with FarmVille's charity offers running until December 5. Pioneer Trail's offers, including a special Toys for Tots mystery box, will begin on December 17.

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