Tinder Co-Founder Ramping Up Female-Friendly Dating Start-Up

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After helping to co-found the hook-up app Tinder, Whitney Wolfe has moved on to another dating venture, which is starting to get some media traction. A new profile published by the BBC details her new start-up, Bumble, an app focused on providing a female-friendly experience.

Speaking with the BBC, the 26-year-old described the new venture as a "feminist dating app" that allows women to take the initiative.

Started about a year ago, Bumble is aimed at improving the online dating experience for women, which can often involve sifting through volumes of lewd and inappropriate correspondence. Bumble seeks to fix this by placing the impetus of communication on the woman.

"We work, we create, we support ourselves, and it's encouraged to do so. The only thing that hasn't caught up to that is how we date," Wolfe told the BBC.

Wolfe helped start Tinder in 2012, but was forced out of the company in a move that eventually included her filing of a sexual harassment suit.

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