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Viome Buys Habit From Campbell Soup - Quick Facts

Viome announced it has entered into an agreement with Campbell Soup Company (CPB) to acquire Habit, a personalized nutrition company that takes the guesswork out of eating right. Financial terms of the deal were not disclosed.

Habit was founded in 2015 with a mission to transform human health through its testing methodologies and personal nutrition guidance. Campbell Soup Company has been Habit's sole strategic investor and majority shareholder since its inception.

Viome is a new kind of healthcare company that uses artificial intelligence to understand what is going on inside the body at a molecular level. Viome provides consumers with personalized diets, nutrition and lifestyle recommendations for healthy living.

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