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Halo Labs Launches Sale Of Cannabis Edibles Under Hush Brand In California

Cannabis company Halo Labs Inc. has launched the sale of cannabis-infused gummies under the Hush brand in California.

The Canada-based company said its wholly-owned distribution subsidiary, Mendo Distribution and Transportation LLC, has commenced sales in California of its new 10-piece, cannabis-infused gummies line under the Hush brand.

The gummies, developed in collaboration with Emerald Cup award-winning confectioner Jeff Stewart, are vegan, gluten-free and strain-specific. They are available in six flavors - Marionberry, Watermelon, Strawberry, Peach, Pineapple and Raspberry.

Each gummy contains ten milligrams of full-spectrum, strain-specific tetrahydrocannabinol or THC for a total of 100 mg per package.

Halo said it has released the 10-piece Hush gummies at a wholesale list sale price of $6.50 to dispensaries and expects to realize margin of at least 50 percent based on this wholesale price.

Halo is currently producing about 51,500 10-piece gummy units per month at the facility operated by its wholly-owned subsidiary, Outer Galactic Chocolates LLC. The company expects to double production to 103,200 units per month within the next 45 days.

Halo said it expects to have this product line available for sale in up to 200 California dispensaries over the next 60 days.

According to BDS Analytics, the ingestibles category generated monthly sales of $50.8 million in California in July 2020, representing 21 percent growth when compared to the year-ago period. Edibles comprised 86 percent of the ingestibles category revenue in July 2020, growing 32 percent when compared to the prior-year period.

The ten-piece gummy category generated monthly revenues of $14.3 million in California in July 2020, growing at 22.6 percent when compared to a year ago.

According to Halo, the cannabis-infused gummies is the first of several new product launches planned by the company in both Oregon and California in the near future.

In addition to new Hush branded products planned for the fourth quarter of 2020, Halo is collaborating with both Feel Better, LLC, dba Flowershop, and Zkittlez to launch new proprietary products.

Halo Labs is currently operating in the U.S. in California, Oregon, and Nevada.

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