Tuesday, New Frontier Media, Inc. (NOOF) revealed a long-term, multimillion-dollar contract with Penthouse Media Group Inc. to deliver Penthouse-branded adult television content in the United States. Per the contract, New Frontier Media will develop and launch a Penthouse-branded linear TV channel and also a Penthouse Video On Demand - VOD service to U.S cable, satellite and IPTV operators.
New Frontier Media anticipates that Penthouse-branded VOD products will be available on U.S. television within the next 6 months, and Penthouse linear channel to be launched in 24 months. New Frontier Media proposes to make Penthouse TV available to 50 million U.S. households within three years and intends to distribute Penthouse TV as an additional TV channel or as a replacement for existing company's channels.
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