Toyota Motor President Updates On Prius Model Recall

Toyota Motor Corp. (TM) President, Akio Toyoda, said in a press conference held concerning the quality of its products on February 5, 2010 that the Committee headed by him will conduct various improvement initiatives.

The key initiatives are, first, while verifying the causes that led to the recalls, Toyota will once again inspect every process - quality in design, quality in production, quality in sales and quality in service. Second, Toyota will enhance the customer information research offices to improve regional information collection and genchi-genbutsu activities. Third, to develop quality-management professionals, Toyota will establish an "Automotive Center of Quality Excellence" in key regions. Fourth, Toyota will seek confirmation and evaluation from outside experts of its newly improved quality-control management, based on the above improvements.

In addition, Toyota will work to increase the frequency of communication between itself and regional authorities.

by RTTNews Staff Writer

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