JK Tyre plans to raise tyre prices by around one to two percent in June to offset the input cost on the back of a weak rupee, reports said, quoting Vice President-Marketing and Sales Vikram Malhotra.
He said, "Most of the competition raised prices in March after the excise duty increase, but we did not. However, there is a huge impact of the rupee devaluation since we have a large import component in terms of our raw materials."
The company expects double-digit growth this fiscal, with phase-II of its new Chennai plant commencing operations around May. The plant currently has a capacity of 25 lakh car radials and two lakh truck and bus radials.
JK Tyre also launched a 24X7 roadside assistance service, Fix-A-Tyre, for its customers in the National Capital Region on Wednesday. Focussed on women and elderly drivers who have trouble changing tyres, this service is available on prior registration of all existing and new customers who buy at least two tyres.
While there is a nominal cost for repair, one time non-registered users will have to pay a fee of Rs.200. Available as a tie-up with on-road car service provider, Crossroads, JK Tyre has six vans and four motorcycles dedicated to this initiative.
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