The Anheuser-Busch brewery has released a new advertising campaign in response to accusations that the company intentionally exaggerates the alcohol content in several of its prevalent beers.
The New York Daily News has reported that Anheuser-Busch, which is facing a $5 million class-action lawsuit for allegedly watering down its finished beer products as a cost-cutting measure, has retaliated by an unveiling a full page advertisement that displays the water can that the company donated to the American Red Cross.
The ad displays a can of drinking water next to a slogan, which reads: "They must have tested one of these. We take no shortcuts and make no exceptions. Ever."
"The claims against Anheuser-Busch are completely false, and these lawsuits are groundless," said the company's vice president of brewing and supply, Peter Kraemer.
Anheuser-Busch is the world's largest brewer and comprises 39 percent of the beer market.
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