Chinese e-retail brand, Onion Global Limited (OG) saw its stock jump 22% in the Thursday market after the company announced a new event called 'LUCA Elite Club' for the consumers.
According to the company, the event will educate the key opinion consumers (KOCs) about how to promote the in-house labels and strategic brands of the company, also known as the Luca brands. The company also said that these brands produce competitive products for the market.
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