Bladder cancer is one of the most commonly diagnosed cancers in the United States - yet it remains one of the least talked about. As May begins, we mark Bladder Cancer Awareness Month - a time to bring visibility to a disease that impacts more than 725,000 people across the country, with over 84,000 new cases expected this year.
Despite these numbers, awareness remains surprisingly low. Many people don't recognize the early warning signs, and that lack of awareness can delay diagnosis. The most important red flag - blood in the urine - is often ignored or dismissed. The Bladder Cancer Advocacy Network, or BCAN's message this year is simple and urgent: Blood in the urine is never normal.
"Awareness is not just about information — it's about action," says Meri-Margaret Deoudes, CEO of BCAN. She emphasizes that recognizing symptoms early and seeking medical advice quickly can save lives.
Throughout May, BCAN is rolling out a nationwide effort to bring bladder cancer out of the shadows. Walks to End Bladder Cancer will take place across the country, giving patients, survivors, caregivers, and supporters a chance to come together, share their stories and raise visibility. The organization is also spotlighting creative and emotional initiatives- from Art as Therapy to community-driven tributes- all aimed at elevating the voices of those affected.
The campaign encourages everyone to take simple steps that can make a real difference:
-Learn the signs and symptoms
-Talk to a healthcare provider if something feels off
-Share educational resources
-Support people living with bladder cancer
Courtesy: Bladder Cancer Advocacy Network (BCAN)
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