Alaska Airlines (ALK) announced initial results of its Inflight Wi-Fi service trial, which was launched on Feb. 26, 2009. More than 2,100 passengers logged on and used Alaska Airlines Inflight Wi-Fi. Of those passengers who tried the service and completed a survey during or after their flight, more than 96 percent intend to use it again.
Additional key findings of the survey include More than 78 percent of those who tried the Inflight Wi-Fi service are either "extremely likely" or "very likely" to recommend it.
More than 75 percent felt the service was either "excellent" or "very good." About 35% of passengers accessed the service with portable devices such as smart phones. Other passengers surfed the Web on devices such as notebook computers.
The airline plans to set a final price for the service later this year.
Alaska Airlines Inflight Wi-Fi, provided by Row 44, is currently available onboard Alaska's one specially-equipped Boeing 737-700, with plans to install it on additional aircraft in the coming months.
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