Mood Media Corporation (MM.L,MM.TO) Friday announced that it has completed the acquisition of BIS Group for a total consideration of 22.50 million Euros in cash.
The leading in-store media provider further stated that BIS Group is a leader in corporate and commercial audio-video installation in the Benelux region in Europe, comprising of Begium, Netherlands and Luxemburg.
Mood Media added that the acquis9ition of the BIS Group is in lock-step with Mood's growth strategy of driving organic sales growth by enabling the enlarged group to offer an expanded range of products and services. The integration of BIS with Mood also offers further opportunities to centralize and realize scale economies from the combined organization.
Lorne Abony, CEO & Chairman of Mood Media Corporation, commented: "We are excited about the BIS acquisition for a number of reasons. Firstly,the acquisition's merits on a stand-alone basis are compelling; Mood isacquiring a well-established business with a strong market position at anattractive value. …"
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