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Ford January U.S. Sales Rise 25%

By RTTNews Staff Writer   ✉  | Published:  | Google News Follow Us  | Join Us
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Ford Motor Co. (F) said Tuesday that its January U.S. sales rose 24.6% from a year ago, driven by higher sales in every product category and for every brand.

The Dearborn, Michigan-based automaker said it sold 116,534 vehicles in January, compared to 93,506 vehicles in the same month last year. For December, the company had reported a 32.8% jump in U.S. vehicle sales.

January sales of Ford, Lincoln and Mercury brands rose 24.1% to 112,406 units, while sales of its Volvo luxury car unit that is up for sale climbed 41.9% to 4,128 units.

Ford has said it expects to reach a definitive sale agreement with China-based private automaker Zhejiang Geely Holding Group Co. Ltd. for Volvo Cars in the first quarter of 2010, with closing of the sale likely in the second quarter of 2010.

In the Ford, Lincoln and Mercury brands, car sales jumped 43% year over year to 41,050 units in January, while crossover utility vehicle sales, which include Ford Escape, Edge and Flex, surged up 19.7% to 24,107 units and SUV sales rose 8.2% to 7,881 units. Truck and van sales climbed 14.2% to 39,368 units.

Sales of small car Focus rose 33.7% to 10,389 units in January, while sales of small utility Escape climbed 28.6% to 10,753 units.

Ford Fusion sales jumped 49.4% to 12,179 units in January, while sales of fuel-efficient mid-size sedan Mercury Milan rose 12.1% to 1,881 units. Ford Fusion and Mercury Milan are the most fuel-efficient mid-size sedans in America.

All-new Ford Taurus sales jumped 121% to 3,768 units. January sales of Ford Edge surged up 25.5% to 6,243 units.

In January, Ford's sales to fleet customers more than doubled last January's depressed levels when most fleet owners deferred vehicle purchases due to the credit crunch and uncertain business and economic conditions. Retail sales were 5% lower during the month following December's 18% increase.

Ford estimates that its January U.S. total market share was about 16% - about 2 percentage points higher than in January 2009. Last year, the automaker posted its first full year U.S. market share increase since 1995.

"Ford's focus on building products consumers want to buy and love to drive will continue," said Ken Czubay, Ford vice president, U.S. Marketing Sales and Service. "In 2010, we will give Ford customers even more reasons to Drive One."

Sales of Ford's F-Series truck, America's best-selling truck for 33 years in a row and America's best-selling vehicle, car or truck, for 28 years in a row, rose 9.5% to 27,630 units in January from 25,237 units in the same month last year.

Ford was less ravaged by the recession than most of its peers. The company also did not have to restructure with federal assistance.

Last week, Ford reported a profit for fiscal 2009, its first full year profit in four years, and said it expects to be profitable on a pre-tax basis excluding special items in fiscal 2010.

For the fourth quarter, the company reported net income of $868 million or $0.25 per share, compared to a loss of $5.98 billion or $2.51 per share for the year-ago quarter. Ford North America reported a pre-tax operating profit of $707 million for the fourth quarter, compared with loss of $1.9 billion a year ago.

Among other automakers reporting U.S. sales Tuesday, Daimler AG (DAI) said that its January U.S sales for the Mercedes-Benz Cars division, Mercedes-Benz and smart combined, grew 26.4% to 15,436 units from 12,209 units a year ago.

Sales from Mercedes-Benz USA soared 45.3% to 15,158 units, but sales from smart USA plunged by 84.3% to 278 units from the prior year month.

Ford shares are currently trading at $11.49, up 37 cents or 3.33%.

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