Tuesday, FBR Capital Markets initiated coverage of Under Armour, Inc. (UA) stock with an Outperform rating and a price target of $34.
Analyst Eric Tracy noted that although Under Armour may be reaching an inflection point in its life cycle, set to retrench its footwear business to position for longer-term growth, he believes that the company is one of the few apparel vendors that has legitimate long-term top-line growth potential supported by apparel product extensions, domestic distribution expansion, international penetration, and ultimately, the scaling of its footwear business.
The analyst said that the strength of the Under Armour brand, a solid management team, and a clean balance sheet position the company to weather the difficult consumer environment and should allow it to take share as sector rationalization unfolds.
Currently, UA is down $0.21 or 0.72% and trading at $28.88.
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June 12, 2026 17:14 ET Major central bank action was the focus this week in economic news. The European Central Bank became the first major central bank to move in response to the rising inflationary pressures in the backdrop of the conflict in the Middle East. In North America, the U.S. inflation and trade data as well as Canada’s central bank decision gained attention. The Chinese trade data was the main news in Asia.