Privately-held confectionery company Mars Inc. announced that it has completed its acquisition of the IAMS, EUKANUBA and NATURA brands in North America, Latin America and other select countries from The Procter & Gamble Company (PG).
In April, Mars had agreed to buy consumer goods giant Procter & Gamble Co.'s three pet food brands in some major markets for $2.9 billion in cash.
Mars also announced today that it will exercise the option to purchase P&G's pet food business in some parts of Asia Pacific, Middle East and Africa, including Australia, Japan and Singapore. This move reinforces the company's strategic intent to build its presence in emerging markets and will enable Mars Petcare to meet the needs of more customers and pets around the world. Mars expects that the close for these additional businesses may take up to around a year, subject to regulatory approvals.
The IAMS, EUKANUBA and NATURA brands will be part of Mars Petcare and are strategic additions that complement the company's robust pet care portfolio. They join stable mates PEDIGREE, WHISKAS, ROYAL CANIN, BANFIELD and NUTRO.
For comments and feedback contact: editorial@rttnews.com
Business News
May 08, 2026 15:50 ET Manufacturing and services sector survey results and labor market data from main economies were the highlight on the economics news front this week. Factory orders and jobs report dominated the news flow in the U.S. Similarly, industrial production data from German garnered attention in Europe. In Asia, purchasing managers’ survey results from China and the central bank decision from Australia were in focus.