Cambridge Dictionary has named 'Parasocial' as its Word of the Year.
The British dictionary of English language defines the adjective as "involving or relating to a connection that someone feels between themselves and a famous person they do not know, a character in a book, film, TV series, etc., or an artificial intelligence."
It cited as an example the parasocial interest displayed by fans when Taylor Swift and Travis Kelce announced their engagement, saying that many fans felt a deep connection to the singer and American footballer, even though most had never met them.
For comments and feedback contact: editorial@rttnews.com
Business News
June 12, 2026 17:14 ET Major central bank action was the focus this week in economic news. The European Central Bank became the first major central bank to move in response to the rising inflationary pressures in the backdrop of the conflict in the Middle East. In North America, the U.S. inflation and trade data as well as Canada’s central bank decision gained attention. The Chinese trade data was the main news in Asia.