Inspired by Dolly Parton's beloved anthem "9 to 5", the global superstar launched a new signature coffee brand, Cup of Ambition, in partnership with Community Coffee.
Launching with Light, Medium, and Dark roasts, Dolly worked with the Saurage family - Community Coffee's founding family now in its sixth generation - to curate an initial range of offerings.
"I've spent a lifetime workin' 9 to 5, 5 to 9, and every hour in between! It takes a lot of energy to pursue your passion and navigate each day. That's why I wanted to make a coffee that works just as hard. You know, I begin each morning with a head full of dreams, a notepad full of ideas, and a cup or two of coffee," says Dolly. "Whether you're chasing dreams, tackling that to-do list, or just enjoying a quiet morning at home, I hope it brings a smile with every sip."
Dolly's Cup of Ambition makes its public debut at Dolly's Tennessean Travel Stop - the first of many highly anticipated travel centers, opening on June 24, 2026, off Exit 22 on I-65 south of Nashville.
Later this year, Cup of Ambition will be available nationwide in ground and K-Cup offerings, in partnership with Community Coffee.
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